WHAT IS MAILCHIMP?
Mailchimp is an all-in-one marketing platform that helps you direct and interact with your clients, customers, and interested businesses. Their perspective towards marketing concentrates on healthy contact management practices, exceptionally designed campaigns, and robust data analysis. It also allows people to subscribe to, or unsubscribe from, email marketing lists through sign-up forms on the website’s sidebar.
HUBSPOT vs MAILCHIMP
- Mailchimp is a marketing automation and email marketing assistant. Clients use Mailchimp’s email marketing tools to engage with their customers and enhance the user experience via several integrations. HubSpot, however, is a growth platform that merges marketing automation, email marketing, and a complete suite of other workable marketing tools that will effectively help your business insights grow with time. HubSpot is ranked #1 in Marketing Automation by G2 and #1 by Gartner Peer Insights.
- Email marketing is a speedy, cost-effective way to engage with your leads and convert them into devoted customers. Choosing your email service provider is critical as you will want to ensure that it has all the features your business needs. The HubSpot email tool has everything Mailchimp offers and more. The real quality shows when the email marketing tools combine with HubSpot’s CRM and marketing automation platform. ThinkTech will help you allow clients to design email campaigns, giving customers a unique experience.
- Mailchimp offers features like drag and drop email editor, eCommerce emails, email personalization, A/B Testing, time zone sends, optimization for any device, post-send email analytics, comparative reports, and transactional emails. HubSpot has all of these plus the CRM Platform.
- For an extra fee, Mailchimp’s package offers features like combining unlimited filtering options to segment your lists further, update contacts in bulk, and a timeline of all interactions with your brand. HubSpot provides these features in its standard package in addition to list management and creating custom contact properties.
- You cannot automate your contact management or internal notifications in Mailchimp’s marketing automation tool. But in HubSpot, your marketing automation tool goes beyond all these. It lets you manage your contact database, rotate leads, and create support tickets automatically, whereas Mailchimp stops in case of automated kickback emails only.
- With the HubSpot ads feature, a customer can see the contact that clicked on your brand’s ad and what ad enticed that click. This allows clients to implement personalization that takes the ad strategy to the next level, whereas Mailchimp your targeting will be limited.
- For languages supported, Mailchimp is limited to English, Spanish, and French. In HubSpot, you can find all the documentation and UI in Portuguese, German, Japanese, Dutch, plus the languages mentioned above.
- HubSpot offers additional tools and features like live chat tools, SEO Tools, video hosting/management, knowledge base tools, and help desk tools. Mailchimp does not provide these in its standard packages.
MAILCHIMP TO HUBSPOT MIGRATION
Migrating from Mailchimp to HubSpot:
Export contacts from Mailchimp
Manage double opt-in settings in HubSpot
Manage account preferences and import files
Import your opt-out list into HubSpot
Import your contacts into HubSpot3
POST MIGRATION
Once you’ve transitioned successfully from Salesforce to HubSpot, your journey is not over yet. ThinkTech will help you grow and excel in your business. ThinkTech’s Standard plan offers additional features like 24/7 Product Support, HubSpot Trainings, Customized Roadmap, and Growth Plan, Annual Health Checkup and Strategy, Customer Success Manager. Besides these features, the premium plan has additional features like Ongoing Campaign Strategy and Optimization, Ongoing Technical Strategy, Architecture, and Integration Support.
MIGRATION SERVICES FAQ's
- Which files and folders are excluded from the migration?
Not all Windows system files will be included in the migration process until it’s necessary. We also choose what and what not to transfer in the pre-migration analysis phase.
- Are locked files migrated?
The storage migration services don’t allow the migration of locked files. The system automatically retries three times with a gap of 60 seconds and moves on. We at ThinkTech can help you unlock these files if they’re essential to the business.
- Are migration services costly?
Migration services are more cost-efficient because starting a configuration process with new software with quite expensive rather than migrating the already existing data, formats, process, and all other aspects involved.
- How long does a complete migration process take?
Data migration services can be lengthy depending on factors like the number of users to be migrated, the size of data to be migrated, and the migration date ranges (i.e., migration start and end date).